Marketing, thy name is viral.

This one is brilliant. I've not seen all the videos but I concur with the idea that these were shot in one shoot and then later re-edited to appear as if they were done over several weeks.

The precursors to this was the website for Spielberg's AI which had phone numbers with voicemailboxes and such. Very interesting the way that one was set up. Also, there was the LOST website which included red herrings and some clues about the series. I was following a site about a girl who was born to a very wealthy and powerful european family and who made off with a chunk of daddy's money after she overheard plans to marry her off to a man she didn't love. It was well written and seemed quite implausable. Several MSM outlets did some research on her and came up snakeyes. You can read the whole thing here. There hasn't been any activity in a while so I guess the project died (either that or she did, I know, gallows humor).

Comments

Paul Smith Jr. said…
I agree: this looks like some viral marketing for some horror movie.

And despite what she says in one of the movies, no way does that girl need to diet.
12:27 PM
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